Barbie's phenomenon has been created not by company "Mattel" which only has presented in 1959 to little girls an "adult" doll with three replaceable suits, and all a darkness who from first day of existence of this doll spoke about a doll not as about a children's toy and as about the live person and as about a social problem.
Several years ago, when Barbie after forty two years of marriage has divorced from Ken, "Mattel" has commented on this situation so: "They remain friends, but have got tired from each other and are going to investigate new horizons".
Other world completed, thought out, projected, interpreted — and in the answer hated, empathized, protested, forbade, struggled and suffered.
